Overview
Waith is a Saas software consisting of 22+ business management tools that help freelancers, SMEs and Organizations to keep their work streamlined.
- + Branding
- + Design & Contents
![](https://www.digitalprizm.net/wp-content/uploads/2022/11/Artboard-1-3.png)
![](https://www.digitalprizm.net/wp-content/uploads/2022/11/Artboard-1-copy-2-3.png)
Challenge
Our main challenge was to come up with a universal brand voice for the different target audiences, and therefore, we decided on semi-professional language, a mixture of casual and formal, to make each age group relate with us. The requirement stated a logo requirement to be modern and fashionable in the range of red tones, to be specific.
![](https://www.digitalprizm.net/wp-content/uploads/2022/11/Artboard-1-copy-3-3.png)
Solution
We came up with a solution where we incorporated a dynamic logo with a combination of forward and play buttons incorporated within the Letter W. The logo colours were chosen keeping in mind the brand voice and identity.
![](https://www.digitalprizm.net/wp-content/uploads/2022/11/Artboard-1-copy-4-4.png)
![](https://www.digitalprizm.net/wp-content/uploads/2022/11/Artboard-1-copy-5-3.png)
![](https://www.digitalprizm.net/wp-content/uploads/2022/11/Artboard-1-copy-6-3.png)
Featured Projects
Netinu
Netinu is a SaaS service provider that equips customers with a secure wordpress and woo-commerce environment.
![](https://www.digitalprizm.net/wp-content/uploads/2022/11/netinu-branding-copy-1.png)
Holobet
Holobet is a casino designed on a virtual reality platform, giving the target audience unique and holistic experience.
![](https://www.digitalprizm.net/wp-content/uploads/2022/11/holobet-branding-copy-1.png)