Overview
Netinu is an easy to use web builder that works on a drag-and-drop mechanism, making it simple for non-tech and tech developers. It’s powered by WordPress.
- + Branding
- + Design & Contents
![](https://www.digitalprizm.net/wp-content/uploads/2022/11/Group-15343-1.png)
![](https://www.digitalprizm.net/wp-content/uploads/2022/11/Artboard-1-copy-2-1.png)
Challenge
Our challenge was to design the brand image of Netinu as an ‘Easy to use’ and ‘Go-to’ tool for site development, especially for non-tech users. We had to infuse this concept into the mind of the users along with highlighting the main USPs of the brand. The client wanted a simple and minimalistic design incorporating the letter N.
![](https://www.digitalprizm.net/wp-content/uploads/2022/11/Artboard-1-copy-3-1.png)
![](https://www.digitalprizm.net/wp-content/uploads/2022/11/Artboard-1-copy-4-2.png)
Solution
We designed the branding strategy focusing on showcasing the important usability and benefits of the Saas product. The brand voice was designed in a way to reflect semi-casual tonality targeting individuals, freelancers, SMEs and organizations. The logo was designed incorporating letter ‘N’, ‘drag and drop’ feature and color signals of curiosity, influence, security and excitement.
![](https://www.digitalprizm.net/wp-content/uploads/2022/11/Artboard-1-copy-5-1.png)
![](https://www.digitalprizm.net/wp-content/uploads/2022/11/Artboard-1-copy-6-1.png)
![](https://www.digitalprizm.net/wp-content/uploads/2022/11/Artboard-1-copy-8-1.png)
![](https://www.digitalprizm.net/wp-content/uploads/2022/11/Group-15772.png)
![](https://www.digitalprizm.net/wp-content/uploads/2022/11/Artboard-1-copy-10-1.png)
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![](https://www.digitalprizm.net/wp-content/uploads/2022/11/kalpafit-copy-2-1.png)
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![](https://www.digitalprizm.net/wp-content/uploads/2022/11/go-genie-branding-1.png)